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An Active/Inactive question is a type of question used in sales to determine a customer's level of interest and engagement. It requires a yes or no answer and is designed to prompt the customer to take action.
Active/Inactive questions are important in sales because they help the salesperson gauge the customer's level of interest and determine the next steps in the sales process. They also help to keep the conversation focused and guide the customer towards making a decision.
Some examples of Active/Inactive questions include "Would you like to try our new product?", "Are you interested in learning more about our special offer?", and "Can I sign you up for our email newsletter?"
To use Active/Inactive questions effectively, it is important to ask them at the right time, listen to the customer's response, and use their answer to guide the conversation. It is also important to ask open-ended follow-up questions to gather more information and keep the customer engaged.
Yes, there are a few techniques that can help make Active/Inactive questions more effective. These include using a positive tone, keeping the question simple and concise, and avoiding leading or biased language. It is also helpful to use active verbs and vary the types of questions asked to keep the conversation interesting.