Becca_in_MD
Gold Member
- 1,466
I've heard stories on the tv and radio about the increase in the people who are joining direct sales companies these days.
In the July 28 Washington Post, they had an article ("Avon Calling - for More Sales Representatives") with some numbers in it. The direct sales industry struggles with falling consumer demand while recruiting more reps. PC reported a 10% year-over-year increase in new sales consultants in the second quarter, while Mary Kay saw 22% and Avon had 20%. Increased # of consultants has not resulted in increased revenue for the companies. Industry sales were 5.8% lower in 2008 than in 2007. While no company is recession-proof, the newly recruited consultants do add to the businesses' growth potential.
Just thought it was interesting to see some concrete numbers, both on recruiting and sales.
In the July 28 Washington Post, they had an article ("Avon Calling - for More Sales Representatives") with some numbers in it. The direct sales industry struggles with falling consumer demand while recruiting more reps. PC reported a 10% year-over-year increase in new sales consultants in the second quarter, while Mary Kay saw 22% and Avon had 20%. Increased # of consultants has not resulted in increased revenue for the companies. Industry sales were 5.8% lower in 2008 than in 2007. While no company is recession-proof, the newly recruited consultants do add to the businesses' growth potential.
Just thought it was interesting to see some concrete numbers, both on recruiting and sales.