Maximizing Craft Show Follow-Ups: Tips for Reaching Out to Potential Customers

[PamperedK]

I know I saw a thread around here about this but the last one I found didn't have many responses.

I have done 3 craft shows this month and haven't followed up!

The first one I did I had people fill out their own draw slips. The majority of them have no's or no answers at all to my questions. What do you suggest I say to these people when I call?

The last 2 I did I filled out the slips for them and so I have some more maybe's. Still lots of no's though. Do I call the no's? What do I say to everyone since it's been so long and I may not remember our exact conversation?

 

[riggs62]

On my No's I call them and tell them they won a Free cooking show! They feel honored to have won something and either have booked or put me off for a few months until after new years. Seems to work tho.

 

[PamperedK]

I was thinking about that but I was wondering if it's too late to do that.

 

[Chef Kearns]

It's not too late to call them. If they gave you an email I would email a current newsletter to them. However; if they were a no or maybe I would wait to call them until January. The reception will be a bit less chilly then. Right now if they marked No or Maybe and you called they would be rude or REMIND you that they indicated they weren't interested. Then you'd feel bad and wouldn't call them again. Then in a few months they will start looking for a PC person and won't call you because they made a jerk of themselves. By sending them the newsletter it puts the ball in their court for the time being. They will know where/who you are for holiday ordering and won't be too taken aback when you call in January.

Just my suggestion! I wish you luck though!! Make those slips turn into dollar bills, girl!

 

[DebbieJ]

I'm behind too. Tomorrow is my day--I am getting on the phone. Let's do it!!!!