How Do You Get Tons of Bookings With a Catalog Show???

[ChefNic]

I've turned in one Feb. show early this month... then I had one show last weekend... and have one booked for later this month. I have nothing for next month! And only one for May. The host for later this month emailed me and wants to change it to catalog show. I don't get many, if any, bookings from a catalog show. I would like to know what has worked for all of you. Even bookings from outside orders of a Cooking show... what do you tell the host? Do you have a flyer I could email her?
Thanks!

 

[DebbieJ]

I get the phone number of everyone who orders and I make big MAC calls and ASK them to have a show of their own!

 

[PChef Fun in 06]

I'm not sure what a big MAC call is but...

I definitely would call each person who orders. However, maybe you can offer an incentive for each the current host and potential host. That way, the host will work hard for your next bookings and your new potential host will have an extra reason to book.

I have a little piece of paper that outlines the host benefits including my current special incentive (book to look, small gift, $10 off order, any of the products under $10, etc). That will make it easy for the host to remember all the benefits of hosting so she can share AND easy for the potential to get excited

HTHs,
Pamela

 

[DebbieJ]

big MAC call is a Morning After Call. You call everyone 24-48 hours after a show or after you have all their orders to thank them for ordering, etc...

 

[ltkacz]

I was given a great piece of advice yesterday...With regards to this. Offer an "incentive" for the host doing a catalog show to get a booking. For example: Tell the host of the catalog show, if she gets someone to book a live show from her catalog show, you'll offer her a $20 product at half off (then you put the order under the hosts order, take advantage of the discount meaning you are out less than $10 for a booking). I currently have 3 book shows going, and I've offered the incentive to each one, hoping it will work.

 

[BethCooks4U]

I remind hosts about the Monthly Host Special deal that PC offers her at any bookings from her catalog show besides her own show. That in itself is huge! We really don't have to offer anything else as long as we are able to make the host understand how it works!!

When I am in need of getting more shows on my calendar, I have also offered the host of a catalog show her host discount at any show booked from hers. Many people don't use their discount much at their own show - they use their money for the 1/2 price and 60% off items - so they like the idea that they still get a chance to use it. I do explain to them that PC gives them 10% off on their order and that I am giving them the difference. (eg. If they had a 25% host discount at their show, PC will give them 10% off and then I will give them another 15% off) This is less than my commission and I got a show out of it - so it's win-win!.

And, yes, the big MAC calls to the guests - if you have their contact information - do work too!!

 

[snugbug]

I remind hosts about the Monthly Host Special deal that PC offers her at any bookings from her catalog show besides her own show. That in itself is huge! We really don't have to offer anything else as long as we are able to make the host understand how it works!!

I would like to second this. I had a host in December that I knew was interested in cookware. Her show attendance was 1 person other than her but SHE really wanted the incentives and so she took the catalogs to work, her husbands work and her mom's group. Also by me alerting her to the 60% off cookware in February she was super motivated to talk her friends into hosting shows. I got 3 bookings off a show that only had 1 guest and 1 of those bookings I've already fulfilled and that host is hosting again in May (and there were 2 other bookings from that show as well).

So yes; educate the hostess, go over her wishlist and alert her to the host specials coming up. If she can find a friend to fill each month coming up then she can take advatage of some of the greatest savings available to her as a host with the Pampered Chef!

I like the idea of offering to extend a hostess' difference in discount at future shows Thanks for sharing that

Sarah

 

[DebbieSAChef]

Favorite productI add this to the back of my order forms for a catalog show...
Is there anything in the catalog you wanted to order but couldn't unless if was FREE or half off?

I make sure the hostess makes her friends, family, neighbors, etc fill this out. It really worked for me. I called everyone back and offered to help them get that product FREE or half off with a show! I got 2 bookings from my last catalog show in Feb., and she only had 9 orders for $700 in sales. I have another catalog show this month and the same thing is going out to her guests! Let's hope it works again. I never had a catalog show before so I tried it for the first time last month. Hope this helps.
Debbie

 

[lacychef]

drawing slips!I just started giving prize drawing slips to my catalog hosts, and I tell them to have everyone that orders fill one out. Then when the show closes, I draw a name for a prize just like I do at cooking shows. (season's best or something) My first show I did this with, I have a maybe out of it, also a coupe more that signed up to receive my monthly e-newsletter-so maybe they'll lead to more orders or a show down the road!

 

[BethCooks4U]

I just started giving prize drawing slips to my catalog hosts, and I tell them to have everyone that orders fill one out. Then when the show closes, I draw a name for a prize just like I do at cooking shows. (season's best or something) My first show I did this with, I have a maybe out of it, also a coupe more that signed up to receive my monthly e-newsletter-so maybe they'll lead to more orders or a show down the road!

Great idea!